What is the key to creating long term rock solid residual wealth with your network marketing business? Let’s forget about the “now” money for a moment, and think about our BIG reason why we are involved in our MLM Company, and that’s the residual wealth you will create when you’ve reached the top levels of your company’s opportunity ladder. Our primary objective is not to be constantly shuffling opportunity prospects around to events, interest meetings, and home presentations, but to reach that point in our business when we can take our foot off the accelerator, and have our business run on cruise-control generating us fat residual income checks month after month after month. How do we ensure that we are building a business that will still be producing us those large monthly income checks years down the track? The answer is simple; you and your downline must be passionate about your company’s product(s) or services.
This is essential if you truly desire long term success. Let’s face the facts, at the end of the day we don’t spend our money on products, services or even opportunities, but we do spend our money on purchasing perceived solutions. We buy food because it solves our hunger. We buy a car because walking is not always an option. We purchase medication when we are sick so that we may get better. We spend money to go on vacation to temporarily solve the stresses of our daily lives, and have some fun. We join an MLM when we perceive that it will solve our money desires.
But the reality is that we only continue to buy the things that continue to provide us solutions; we won’t continue to spend our money on things that aren’t working for us. If we don’t have passion about our products and services and the solutions those products and services provide us, we naturally will not continue to purchase those products and services, and will look elsewhere for the solution to our wants, needs & desires.
Want to know the reason why your last downline rep most likely dropped out? It is because the opportunity they purchased to solve their financial woes didn’t provide the solution they were after in what they had perceived as a reasonable amount of time for it to do so. What would happen if you built your downline legs chock full with these “opportunity seekers”, and when the wealth desires are not realized they will bolt, legs will fizzle out, and leave you starting from the beginning.
Now think what would happen if the people in your downline were brought in to your business based on the value, benefits, and solutions that consuming your company’s product or service provides them; whether that may be saving money, having more energy, weight loss, health and wellness, fresher air, piece of mind what have you. Now, guess what happens when these individuals discover that the company’s product or service have actually solved their problem? That’s right, they instantly develop a passion for the product and in turn a passion for building a business with that product, and this is when great things happen for you and your business.
When you have reached the level where your business is built on a rock solid foundation of product loyalty and consumer satisfaction rather than unfulfilled promises, then and only then may you truly kick back and feel confident that your residual income checks will continue to arrive month after month for years to come.
John Hewell is an internationally recognized Multi-Level Marketing Mentor and Home Based Business Consultant. Backed by over 35 years of marketing experience, he helps struggling Network Marketers to learn the art and science of Network Marketing, and by proper application of proven million dollar producing marketing tools and techniques; create a massive, rock solid 6 figure income producing home based network marketing business. In fact, his organization produces a new 6 figure income earner every 60 days! Find out more at his website http://www.TruthAboutMLM.Net
Leave a reply